At a Glance
- 3+ years - retainer relationship evolving from one website to three
- 3 integrated properties - Robots.com, Fanucworld, and TIE Industrial
- Team of 4 - 3 developers and 1 designer managed
- Lead Web Engineer - plus Client Manager and Engineering Manager roles
- 5+ system integrations - Craft CMS, BigCommerce, Celigo, MS SQL, and Salesforce
Lead Web Engineer, Client Manager, and Engineering Manager leading a team of 3 developers and 1 designer on a 3+ year retainer relationship (via Solspace Inc.) that evolved from a single website to managing an integrated portfolio of three properties. Led weekly client meetings and daily communications, and made major architectural decisions.
Project Timeline
Year 1: Robots.com Initial redesign and retainer for Craft CMS website. Evolved lead capture from simple contact forms to step-based quote request forms, then to a cart-based quote builder with Craft Commerce.
Year 2: Fanucworld Took over BigCommerce website from previous developers. Documented undocumented Celigo and MS SQL integration, stabilized the system, and reduced integration errors from monthly issues to zero. Supported and maintained BigCommerce-Avatax connection for automatic tax calculations.
Year 3: TIE Industrial Migrated from WordPress to Craft CMS by reusing Robots.com components and architecture, creating a unified design system. Led discovery project creating a multi-year plan for headless CMS architecture to unify all websites into one headless system using BigCommerce API and Strapi CMS, making it future-proof for external system connections.
Removing Workflow Friction Through Intelligent Systems
- Built custom two-way sync tool connecting Robots.com to their MS SQL warehouse database (source of truth), which syncs through Celigo to BigCommerce, ensuring accurate inventory data across systems
- Evolved lead capture from simple contact forms to intelligent step-based quote request forms, then to a cart-based quote builder with Craft Commerce, streamlining the sales process
- Improved Zapier automation for capturing and routing form submissions automatically to Salesforce
- Documented and stabilized Celigo integration for Fanucworld, providing clarity on how the system works and eliminating monthly integration errors
- Investigated, supported, and fixed BigCommerce-Avatax connection issues, ensuring automatic tax calculations work reliably
- Improved BigCommerce custom functionality and enhanced data synchronization and display across systems
- Implemented sandbox environment for safe testing and development workflows
- Set up Cloudflare healthchecks for monitoring system reliability
- Intelligently shared components and functionality between Robots.com and TIE Industrial, eliminating duplicate development work
- Ongoing design improvements, UX enhancements, and system maintenance, adapting to changing business needs
Consistent delivery builds trust. We started with one website and now manage an integrated portfolio of three properties, keeping all systems stable and performant. The expanding scope shows the value of reliable, long-term partnership.
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Implemented solutions:
- E-commerce and Warehouse Data Sync
- Custom E-commerce Functionality
- Flexible Content Management
- Marketing Content Components
- Website Redesign Implementation
- Website Performance Optimization
- Website Core & Stability
- CRM Integration
- Lead Capture Automation
- Website Technical SEO Optimization
- Website Accessibility Optimization
- Design A/B Testing
- Website Security Optimization
- Quote Builder Implementation
- Shared Component Architecture
- Headless CMS Architecture
- System Monitoring
- Development and Deployment Pipeline